3 reasons why should companies invest in reducing carbon footprint

For a long time, we were reckless. We didn’t treasure what nature gave us; we took that for granted. We remained silent to all appeals that our planet sent to us, but now acting is not an option; it is a must.

We are facing the most significant issue in human history – climate change. If we don’t reduce our carbon footprint, everything we preserved for thousands of years will disappear, and future generations will face cruel, unbearable living conditions on Earth.

We should all act. First as individuals, then as small and medium businesses, then as big corporations and organizations, then as countries, and lastly as a human race.

Companies can play an essential role in this journey to protect our planet and create a sustainable platform that will save the world.

According to the study from 2017 conducted by Carbon Major Reports, just 100 companies have been the source of more than 70% of the world’s greenhouse gas emissions since 1988.

We want to encourage all businesses to be a part of the solution, not a part of the problem.

Here are three reasons why companies should invest in offsetting carbon footprints.

#1 – The indisputable need for the preservation of our planet

It should be the mission of each company to contribute to real change in the world we are living in. By offsetting your emissions, you can rest assured that your contribution will truly make a lasting difference. Successful companies realize that action on climate is critical to their success.

#2 – Increased revenue, reduced costs.

Carbon offsetting can be a small investment that makes a substantial impact. As your organization becomes more aware of its footprint, carbon offsetting can indirectly save you money by encouraging you to reduce your carbon footprint. Research shows that companies that offset their carbon in 2013 saved money by actively cutting their direct emissions by almost 17%, while non-offsetting organizations reduced their emissions by less than 5% in the same year. Furthermore, by showing that you are an environmentally friendly company, that can increase employee productivity because they will be proud to be part of your team, and they will also feel like they are contributing to the more significant cause.

#3 Your customers will appreciate you more

An independent study commissioned by SmartestEnergy reveals that consumers increasingly favor brands with a commitment to environmental sustainability. The study shows that 4 out of 5 people describe themselves as likely to choose a brand with a positive approach to environmental sustainability.

Another research showed that globally, more than a third (40%) of respondents are purpose- driven consumers who select brands based on how well they align with their personal beliefs.

Consumers are increasingly choosing products that are eco-friendly, transparent, and in line with their values. Furthermore, nearly eight in 10 consumers surveyed say they value sustainability. Over 70% of these respondents would pay, on average, 35% more for eco-friendly brands.

We encourage you to join us on our path towards a brighter future!

Offset your emissions with Rooted and proudly expose your certificate of how much you care about our planet.